Sechzisch Vierzisch – Rhein- hessische Kultweinschorlen

Sechzisch Vierzisch – Rhein- hessische Kultweinschorlen

Description

The start up Sechzisch Vierzisch GmbH sells wine spritzers in three great varieties. Rosé Wine + Orange soda, White Wine + Water + Basil and White Whine + Water. The labels show Henry and Lotte, who are key figures in the stories around the brand. The visual for each of the bottles matches, so that if two bottles of the same variety are placed next to each other a picture of Henry and Lotte emerges. Additionally, every variety has its own cute story of origin.


Statement of the jury

A winegrower couple as an inventively illustrated testimonial has been realised with a tremendous sense of humour – which in turn makes the design and brand instantly recognisable. An ingenious idea – one that establishes a connection between the various motifs on the bottles. This design is ideally suited for entertaining, as it promotes socialising.

Winner

Excellent Communications Design
Packaging

Design

Designagentur Mathilda Mutant