Von Erdapfel Brand ID
Description
Extraordinary dishes deserve an exceptional sales platform with unique branding. Von Erdapfel sells a different type of fry. The SDB – Marketing Group has developed a creative concept. Creative branding, witty wording and a perfect CI.
Statement of the jury
This concept, notable for its harmonious quality and the fact that it has been transposed into all relevant media, transforms fast food into a gourmet experience that is highly recognisable. A solution that’s full of emotion and that raises awareness of the importance of good food – and thus impeccably embodies the young, hip world of the new food-truck generation whilst at the same time establishing a distinctive identity all its own.
Winner
Excellent Communications Design
Brand Identity