Do something against the climate change

Description

In December 2015, the UN World Climate Conference took place in Paris. Parallel to this a spot in all major cinemas in Berlin showed the consequences of global warming. At the end of the spot which was accompanied by Mozart’s Requiem a wink: The BSR refers to the donation boxes in the form of waste bins for the separation of the waste according to the respective types, which are installed everywhere in the city. As in Berlin alone the separation of waste already saves 403,000 tons of CO2 annually.

Statement of the jury

This evocative ad dramatically depicts the effects of global warming – but still leaves the audience with a glimmer of hope while also gently encouraging viewers to make donations.