On the MIXTVISION booth for the book fair in Frankfurt 2016, the visitor dives into the world of stories. The simple and straight stand architecture brings the books with their appealing illustrations to the fore. This magical atmosphere attracts the visitors and invites them to stay. For meetings, two niches in the heart of the exhibition stand offer the necessary rest. Wallpaper specifically designed for the exhibition booth creates the reference to the new publisher logo.
This dark-coloured design, with its atmospheric lighting, is agreeably modest, thus placing books and their wonderful contents at centre stage. A superb and simple design that is nonetheless sufficiently distinctive to make the brands readily recognisable.