Helvetic Airways Inflight- Magazin
Helvetic Airways’ inflight magazine has been redesigned for its 2017 edition. With its subtle retro look, the Relax cover design recalls a time when flying was still a luxury. The layout provides a clear structure for the individual columns, and the paper type used for the inside pages makes the destinations appear even more attractive. Entertaining stories help the time on board fly by, while exclusive reports featuring top-quality photos inspire readers to travel to new shores.
Statement of the jury
The retro title of this inflight magazine appealingly contrasts with the publication’s contemporary take on the publication’s content – thus arousing the reader’s curiosity whilst at the same time engendering happy memories of times past.