Startbahnsüd.de is a local internet education-portal. The portal provides an opportunity for companies to present and offer their apprenticeships in a slightly different form. No tons of words, pictures or set phrases, but rather video clips specially produced for the youth. That’s an authentic way to get a feeling for the diverse job descriptions. Moreover, the young people are able to apply for their desired profession directly. Fine words butter no parsnips, but a well produced video does.
This website transposes the dry topic of looking for an internship into an extremely entertaining presentation that’s ideally suited to its target group. In lieu of describing the relevant companies by means of written texts, this is done using short videos that were produced specially for the site. An extremely satisfying user experience.