Kirnbauer Winery

Kirnbauer Winery

Description

The design complements the bold character of the wines. It makes reference to the ornate, split labels that have served as a sign of quality for so long. Winemaking has undergone a transformation. “The more, the better” is no longer relevant. Today, we pay attention to the ingredients wines do not contain. This transition is reflected in the products. And in our labels. We have freed the labels of decorations and embellishments. What’s left is a premium wine. Unadorned.


Statement of the jury

This winery’s label, which may seem odd at first glance – by dint of the label’s traditional shape and the fact that it has very little lettering on it – endows the wine with a unique, signature look.

Winner

Excellent Communications Design
Packaging

Company/Client