Bihar Museum Identity

Description

The Bihar Museum’s primary mission is to return the lost glory of Bihar by rejuvenating the pride of Biharis, bringing a shared sense of heritage for Indians and attracting an international audience to discover the extraordinary history of ancient India. Lopez Design was commissioned by the Bihar Museum for brand strategy and the design of the identity, website, print collaterals, signage system and social media.

Statement of the jury

The striking logo, which is based on the »Bodhi Tree« (commonly known as the Tree of Wisdom), bookends overall brand image and works superbly across all media and applications. A clear, concise design that successfully represents the museum and the history behind it.