Colour Happy Edition/ Colour Happy Big Box
Description
The Colour Happy Big Box stands for creativity the edding way: it contains 69 perfectly co-ordinated pens, including one pastel pen, plus the brush pen colour mixer for the creation of up to 190 different shades. For great hand lettering, sketching and colouring in on paper, it’s the perfect place to start. With its modern, elegant design, this innovative box is a real wow, with amazing inner qualities: all contents readily visible, each pen close to hand, all neatly arranged in a compact space.
Statement of the jury
The way in which this four-compartment box opens like a flower so that the user can then grasp the pen that emerges from the flower is fun and inspires the user to try out the implement. The graphic pattern makes the design of the box even livelier.
Winner
Excellent Communications Design
Packaging