Hotel Premier Inn, Frankfurt am Main

Description

For the launch of the »Premier Inn« brand in Germany, which already has more than 700 hotels in the UK, a characteristic interior design concept has been developed that deliberately shows British roots as it enters the German market. The result is a young interpretation of a quintessentially »English Library« featuring genuine wood flooring, Chesterfield sofas, a bar topped in tin and other materials that aren’t to be taken very seriously and show a playful streak.

Statement of the jury

This youthful and contemporary take on classic British library style endows the space with a homely atmosphere. A magnificent decor featuring imaginative details and that allows for privacy while at the same time fostering social interaction.