freenet TV Kundenkonto 2.0

freenet TV Kundenkonto 2.0

Description

The freenet TV customer account is the digital product platform for more than 1 m customers. As we continue to evolve it, we again attached utmost importance to the UX design and smart functionality. The new service features include the error alarm, the pause-rather-than-cancel function, and an options page customers can use to book additional TV services. Compared to the competition, the solution of integrating the customer account as a central touchpoint of the customer journey remains unique.


Statement of the jury

With the TV customer account, receiving devices can be controlled easily from anywhere, such as to use the pause-rather-than-cancel function. The user interface is presented in a pleasantly clear way and is intuitive to use.

Winner

Excellent Communications Design
Interactive User Experience

Company/Client