Sehr gute Technik, sehr gut präsentiert

Sehr gute Technik, sehr gut präsentiert


Samsung product campaigns are mostly produced globally and adapted locally. All well and good. But more "local flavor" and relevance would be better and nicer - especially on the preferred channels of Millennials and Gen Z. Solution: Joko and Klaas. As true tech freaks, they both love very good technology. And it is just that Samsung makes very good technology. However, if Samsung products aren't presented very well, Joko and Klaas freak right out. Because no one wants that, of course, Samsung itself, the technology company places the advertising for its new and very good Samsung Galaxy products trustfully in the hands of the two.

Special Mention

Excellent Communications Design
Integrated Campaigns and Advertising


Cheil Germany GmbH