Relaunch der VHV Versicherung
VHV Versicherung is the leading broker insurer in Germany. In 2014, the company made the decision to significantly supplement its classic sales channels with direct and indirect sales online. For this reason, the agency Neoskop was chosen to develop a completely new digital ecosystem. In December 2015, www.vhv.de was the first portal based on the new infrastructure to go online. The websites were completely redeveloped, from strategy to concept, creation, and content, through to implementation.
Statement of the jury
The main navigation of the website is well-organized, with a user-friendly design. Insurance issues are presented in a simple, straightforward manner to the user, with a clear focus on added value for the customers. Outstanding usability.