Get the Wheels Turning
The design gets its clever twist from its oversized and moveable hooks, which work like free-mounted wheels. The well-balanced wheels fit into a frame, allowing the user to change the distance between them, making space to accommodate anything. Both sides of the frames feature a raised edge that can serve as a key tray and support a mirror or photographs. The size of the hooks and availability of the frame in multiple sizes and colours, also makes the system perfect for any room in the house.
Statement of the jury
The functional principle underlying this coat rack system is as simple as it is original. This is an ingenious product with a clear design idiom that comes from its function, which is what makes it so elegant.