C&A Imagevideos DYNAMIC, FESTIVAL & REBEL

Description

MBS has produced three image films about Clockhouse for our client C&A. “DYNAMIC”, “FESTIVAL” and “REBEL” are the three videos which are shown in the various branches of C&A and present the new collection as well as inspiration and new trends to the customer. The films’ main task is, however, to convey the image of the trendy and youthful Clockhouse product line. The three films are conceived in completely different ways, well coordinated with the respective topic.

Statement of the jury

The films, which are perfectly tailored to the target groups with regard to both form and content, convey the brand message in a visually appealing, brand-compliant manner – a consistent fashion statement for affordable clothing.