Sven Quadflieg

Beschreibung

Sven Quadflieg, born in 1983 in Dormagen, studied communications design from 2004 to 2010 at the Folkwang University of Arts in Essen. He worked there from 2006 to 2008 as a tutor teaching the fundamentals of photography and as an assistant. Quadflieg was a visiting student for a semester (2008) at the Zurich University of the Arts. He was then on a three-month internship at EdenSpiekermann (Berlin, 2008). After graduation, Quadflieg worked as Art Director at BOROS (Wuppertal, 2010/2011) before going freelance as a communications designer.

Interview

What social and cultural meaning does the work of a graphic designer have? Today’s world is in large part shaped by graphic design. In fact it now forms the basis of life in society. Which is why I find it especially enjoyable to analyse graphic design in everyday life, like a good structured timetable, and also to develop my own concepts for it.

What is your favourite communications campaign? There are a few projects that I really rave about, such as Swiss graphic artist Niklaus Troxler’s concert posters. He’s a music enthusiast and his posters are superb visualisations of the joys and idiosyncrasies of Jazz.

What are your next goals? To continue the way I’m going. I have just started freelancing and would hope to continue to work on challenging communications campaigns and advance my own idea of what good design is.