Flow
Description
Flow is a biannual, client-focused magazine for Deutsche Bank’s Global Transaction Banking arm. It includes timely and in-depth financial features that tackle complex industry issues in an accessible way; interviews with business leaders; infographics; and opinion pieces. Flow is an insightful resource for time-poor business leaders. It acts as a tangible connection to the brand and is used to engage with clients, facilitate discussion and nurture relationships.
Statement of the jury
The design of this magazine has a contemporary and professional air about it. Its clear layout and design present the magazine’s editorial content in a reader friendly and engaging fashion.