From all nominations, five finalists are selected by the expert jury. At the awards ceremony, one winner will be presented with the Newcomer awards, which comes with a prize money of 15,000 euros. The remaining finalists will each receive 2,500 euros.
Catalogue and gallery
Furthermore, all five finalists will be presented to the public in the gallery at www.german-design-award.com. In addition to this, each finalist will be published with a picture and text in the catalogue of the »German Design Awards 2021«.
In February 2021, the festive presentation of the »German Design Awards 2021« will take place at the international consumer goods fair Ambiente in Frankfurt/Main. Numerous representatives from business, politics and the design scene gladly accept the invitation. One of the highlights of the event: the announcement of the Newcomer 2021! All finalists are invited to Frankfurt/Main for this special occasion.
The awards ceremony is accompanied by two exhibitions in which the finalists are presented. In the exhibitions the projects of all finalists will be presented to the public together with the winners of the »German Design Awards 2021 - Excellent Product Design«, »German Design Awards 2021 - Excellent Communications Design« and »German Design Awards 2021 - Excellent Architecture«.