My Dream Wedding Boutique Store

Description

My Dream Wedding Boutique, located at No. 386 West Jianguo Rd, Shanghai, China, which used to be a French concession area with lots of high-end boutiques, cafeterias and restaurants, envisions itself as a fashion hub, a meeting place for customers and fashion stylists to admire, ponder, exchange, learn, and consume. It houses the new flagship store for MDW, a young Korean wedding dress brand, alongside a mixture of fashion-focused retail concepts.

Statement of the jury

This multi-room decor, notable for its imaginative appointments, employs a very broad range of materials and a multiplicity of design aesthetics.