Interactive Lightspace

Description

Light plays a fundamental role for the ZKW Group as a specialist in automotive lighting systems. At the IAA 2017 in Frankfurt, a pure Lightspace was the centre of its exhibition stand. Responsive Spaces designed and developed an interactive experience dedicated to immersive storytelling around automotive lighting. Densely packed with light technology, position tracking and high-res displays, it allowed multiple visitors to simultaneously explore and playfully interact with different scenarios.

Statement of the jury

The way the light responds to the visitors in the interactive light space is fascinating. A great installation that impressively conveys the future of automotive lighting systems.