Corporate Design jazzberry GmbH

Description

For the event agency jazzberry we developed a new corporate design based on the motto »Everything stays different«. The task was to develop a creative, fresh and individual design, reflecting the passion and working methods of the young team. We started with the name jazzberry, which is the colour of a crayola. These crayon strokes, combined with the idea of scribbles and the teams’ workflow, provided the idea. As the result we created a new logo, key visual, responsive website and stationary.

Statement of the jury

The fresh design gains a youthful and lively note through the self-deprecating texts and is complemented by spontaneous-looking marker graphics and handwritten headlines. A well-executed, appealing presence that stands out and authentically reflects the focus on creativity.