BAERDICK(SUZHOU)CURTAIN WALL SYSTEM CO.,LTD
Description
Positioned at the safety-first brand, the new logo is illustrated as a blue lion face commonly seen in the knockers of traditional Chinese mansions. The lines in the logo are perceptively cut to the make it in close correlation with the product features. It is crucial to keep all the visual images highly identical and consistent for the Baerdick brand reshaping. Therefore, briefness, quality and reliability are emphasized throughout the whole designs both in the logo structure and functions.
Statement of the jury
The logo in the form of a stylised lion's head looks timelessly modern and can easily be applied to all communications materials. In combination with the blue colouration, the signet looks even more elegant and gives the brand an unmistakable face.
Winner
Excellent Communications Design
Corporate Identity