Brand Identity and Packaging Design for a German Skincare Brand

Description

OM is a high-quality, clean beauty cosmetics brand that develops and produces all of its products in southern Germany. They approached us to create a comprehensive corporate identity to include brand strategy and narrative, packaging and content creation for their first skincare range. It was important that we channel the quality and purity of the ingredients into the components that make up the brand, be as transparent and natural as possible, and invite scrutiny and deconstruction.

Statement of the jury

Impressive visual identity of new hyaluronic acid products for men and women. Packaging and photography impressively communicate the quality and effectiveness of the high-quality products by conveying transparency, effect and hygienic ingredients. They create an unmistakeable new skincare brand.