Sere 2000W Hair Dryer

Winner
Excellent Product Design
Bath and Wellness

Credits

Company / Customer

Details

Sere is a 2000W hair dryer that enhances the styling process, striking a balance between performance and care. “Form follows function” is essential for a good design and here we celebrate it, using Bernoulli's principle being translated to the form. The barrel (main body) form language is designed to portray force, speed & dynamic character of the product. Sere is equipped with a range of innovative attachments which eases the complexity of styling. The patented hair dryer attachment focuses on a disruptive airflow, providing the user with a linear yet rotated air stream that disperses the hair dryer heat evenly protecting from hair damage.

The Jury‘s Statement

The powerful, cylindrical form impressively embodies the principle of «form follows function». «Sere 2000W Hair Dryer» stands out with elegant ergonomics, charismatic handling, and a thoughtfully developed attachment system. The focused airflow enables precise styling while offering maximum care. Particularly outstanding is how technology and design merge into a harmonious, identity-defining solution for discerning daily routines in the bathroom.