MY ESEL
Winner
Excellent Product Design
Bicycles and E-Bikes
Details
The new E-Urban Bike from My Esel uniquely combines a distinctive design language, sustainability, and innovation. The wood-composite frame made of fine walnut is a statement for urban riders ready to explore new paths. Its blend of high stiffness and natural vibration damping ensures an unmatched riding experience. Crafted from renewable, locally sourced wood from sustainable forestry, it represents both responsibility and style. With its invisibly integrated e-bike drive, GPS tracking, and uncompromising dynamics, it stands as the fastest bike for the city.
The Jury‘s Statement
With its characterful wood composite frame, »MY ESEL« makes a powerful, sustainable statement in the urban context. The elegant integration of technical features such as the invisible e-drive and GPS tracking combines functionality with confident aesthetics. In terms of material selection, riding comfort and design clarity, this project impressively demonstrates how forward-thinking mobility and responsible design can harmonize at the highest level.
