LILANZ

Special Mention
Excellent Communications Design
Brand Identity

Details

»LILANZ« is one of China's leading men's clothing brands, advocating a high-level lifestyle and attitude towards life, advocating freedom and individuality. We adhered to the attitude of zero compromise on imperfections, and the ingenuity of persevering in details, upgrade consumption with visualization and sensory, and achieve resonance with the consciousness of young people. Erasing the left stroke of the letter A serves as a visual distinction, and also fits the concept 'less is more'.

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