Weingut Waalem

Climate change has affected wine growing on the island of Föhr in the middle of the German Wadden Sea. The polar bear as a symbol of climate change implies intelligence, fearlessness and perseverance. Just like the Frisians on the island. The graphic reduction of the 2022 relaunch enables a stronger focus on the growing product range. The reference to the island takes place on all design levels: the square format comes from the tiles of the Föhr captain's houses. Typography and coloring create references to history and nature. It goes without saying that the product names come from Frisian!