Pentax 17
Winner
Excellent Product Design
Computer and Communication

Details
The PENTAX 17 is the first newly developed analogue compact camera in 20 years. It allows photographers to enjoy the world of film cameras - the origin of photography - to the full. It is ideal not only for film camera enthusiasts who have been familiar with analogue photography for years, but also for young people who want to try their hand at film photography for the first time. The camera has many controls and is also very easy to use, making it fun to take photos and create unique images that cannot be distributed uncontrollably on the Internet.
The Jury‘s Statement
The newly developed analog camera impresses with its intuitive user interface, making it accessible for both seasoned photography enthusiasts and newcomers to analog photography. The deliberate omission of digital sharing options enhances the personal, tactile experience, creating unique memories.
