Neuer Markenauftritt für Jacob Metal Group

Everyone is talking about the circular economy, but the Jacob Metal Group embodies it – and has done for decades. Today it is one of the world’s leading family-run businesses in metal recycling. But all that has been under the radar until now: amidst growing competition both on the market and for skilled workers, it was time to forge an international umbrella brand – but without relinquishing the individual strengths of each company. Separate identities were melded into a strong, joint identity.