PERFORM

PERFORM, an initiative of the regional chambers of commerce in FrankfurtRheinMain, commissioned SCHUMACHER to fully relaunch its corporate design and website for its tenth anniversary. The new design system establishes a coherent, distinctive brand identity for PERFORM and significantly raises the initiative's visibility. SCHUMACHER developed the logo, typography and visual language as well as print and social media templates, event communication and the trophy for the »Preis der Metropolregion«.