BOSCH auf der IFA 2023
Winner
Excellent Architecture
Fair and Exhibition
Details
Enter the 'Planet Care'. Bosch invites you into the future of living and puts the customer experience at the centre of everything. Innovative staging and interactive experience spaces allow visitors to experience with all their senses how Bosch home appliances make life healthier and more sustainable. The 'Care Carousel' is the heart of the stand and symbolizes the brand philosophy of focusing on people and their needs. Here, the Bosch brand can be experienced at your own pace.
The Jury‘s Statement
The exhibition stand captures the essence of modern living by focusing on people and the environment. Interactive experience spaces make the potential of healthy and sustainable lifestyles tangible, while the 'Care Carousel' impressively visualizes the brand's values. »BOSCH at IFA 2023« offers an immersive experience that inspires reflection.
