GLOBAL COMMITMENT.

Winner
Excellent Architecture
Fair and Exhibition

Credits

Company / Customer

Details

Diehl Defence transformed its largest ILA presence to date into a spatial storytelling system: full-scale exhibits outside create physical presence, while a digital exhibition developed by mac makes complex technologies understandable inside. Interactive models, LED, touch, light and content connect product, technology and customer journey. Modular structures, reuse and short logistics routes extend the concept beyond the temporary event.

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