TODAY FOR TOMORROW
Winner
Excellent Architecture
Fair and Exhibition
Details
Kömmerling’s presence at Fensterbau Frontale 2024 highlighted sustainability, innovation, and its new corporate design under the motto "Today for Tomorrow." The 1,500 m² stand, designed by mac. brand spaces, showcased sustainable materials and modular displays, creating a visually impactful and interactive experience. The setting seamlessly transformed into a club atmosphere for the evening event, turning the trade fair participation into an emotional brand journey. This project is characterized by a strong brand message, innovative design, and commitment to sustainability.
The Jury‘s Statement
The trade fair concept combines sustainable materials and modular displays to create an interactive experience. The seamless transformation from a trade fair presentation to a relaxed club atmosphere demonstrates a deep understanding of innovative design and brand communication.
