SNICKERS Fan Talks
Special Mention
Excellent Communications Design
Integrated Campaigns and Advertising
Details
Goodbye Public Screening! Welcome Watchalongs! Pandemics and major events do not go hand in hand.
In addition to a large-scale digital campaign with Jürgen Klopp, SNICKERS launched the first digital public screening for EURO 2020 based on the watchalong trend: SNICKERS Fan Talks.
We developed an interactive campaign with 7 live shows with professional players, creators and fans, which could be viewed as a 135-minute second-screen format to TV on the SPORT1 channels, on social media and YouTube.
In addition to a large-scale digital campaign with Jürgen Klopp, SNICKERS launched the first digital public screening for EURO 2020 based on the watchalong trend: SNICKERS Fan Talks.
We developed an interactive campaign with 7 live shows with professional players, creators and fans, which could be viewed as a 135-minute second-screen format to TV on the SPORT1 channels, on social media and YouTube.
