My5G Portal Kuala Lumpur
Winner
Excellent Communications Design
Interactive User Experience
Details
<p>The Smart City model at the My5G Portal in Kuala Lumpur is an immersive exhibit that reveals the invisible streams of data that shape our cities. Visitors explore five real-world scenarios (such as environmental response, medical emergencies, transportation, drones and autonomous vehicles) as they explore the new digital city. Large moveable transparent displays and projection-mapped animations blend digital and augmented reality with a suite of urban models. The impact is an immersive real-world setting, creating a detailed and engaging interactive experience that allows visitors to see and feel the impact of Smart City technology.</p>
The Jury‘s Statement
<p>The interactive user experience impressively demonstrates how invisible data streams influence urban life. The combination of real-life scenarios and fascinating visualisations provides a deeper insight into smart city technology. ‘My5G Portal Kuala Lumpur’ offers an exciting opportunity to experience the complex interaction between the digital and physical world up close.</p>
