Relaunch of the digital passenger information on the ICE

Winner
Excellent Communications Design
Interactive User Experience

Details

The passenger information displays on Deutsche Bahn long-distance trains are a central source of information for travelers. The screen design has now been redesigned to improve the user experience and align the design closer with the DB brand guidelines. A modular and intelligent design system was developed, which is future proof and contemporary. The aim is to enable all customers to have a relaxed journey through a clear design language and understandable, situation-related information.

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