SHMOG NXT
Winner
Excellent Communications Design
Interactive User Experience
Details
COO and the Shanghai Glass Museum have launched NXT: a groundbreaking, family-friendly museum experience that has revolutionized the experience of visiting a file class. Using the digital twin of Shanghai's iconic museum, an advanced game engine, and programming supported by human intelligence, NXT creates a fascinating and educational adventure.
The Jury‘s Statement
SHMOG NXT spectacularly extends the visit to the Shanghai Glass Museum into virtual space using AR technology. An immersive experience that is not only visually enthralling but also educational.
