Fruit Basket

Special Mention
Excellent Communications Design
Packaging

Details

When buying fruit and vegetables, customers expect plastic-free, sustainable packaging solutions. The fruit basket combines functionality with great design and sustainability. Specially developed for stone fruit, it represents a perfect alternative to plastic deep-drawn trays: produced flat, the basket can be opened with a simple hand movement and offers plenty of space and protection for its contents. The round shape of the two handle holes is reminiscent of the traditional handles on fruit baskets. The Kraft recycled cardboard impresses with a natural color that conveys environmental awareness at the POS.

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