Mini Melts Ice Cream
Special Mention
Excellent Communications Design
Packaging

Details
»Minimelt« brand was created in the Nineties in the US — ice cream balls frozen with cryogenic technology. We preserved the traditional way of serving the product — the cup symbol. The design provides comfort for eating the product by holding the pack in a hand or convenient for pouring the balls into a container. The packaging material is the thinnest possible one which makes it easier to recycle. In order to avoid the use of unnecessary preservatives, we chose a very thin layer of foil.




