MOOI
Winner
Excellent Architecture
Retail Architecture
Details
MOOI, a "Beauty & Concept Store" in the Viennese 8th district, impresses with a clear, urban design that becomes immediately apparent upon entry. The reception counter, which extends as a bar, is made of black, jagged terrazzo supported by copper bases, and is complemented by a backdrop of curved concrete arches. This interplay of natural materials like wood and stone in delicate green tones creates a welcoming and cosy atmosphere. The concrete floor coating and wavy wall cladding provide a calm base, while the various terrazzo and reflective copper elements add a touch of elegance to the space.
The Jury‘s Statement
The “MOOI” Beauty & Concept Store impresses with its urban design, which harmoniously combines the materials wood, stone and copper to create an atmosphere that is both exclusive and inviting. The clear lines and the use of terrazzo and concrete underline the modern and high-quality impression and promise a special customer experience.
