Porsche Studio Baden-Baden

At the Steigenberger Icon Europäischer Hof Baden-Baden, two iconic brand worlds converge with the first Porsche Studio in Germany. The new retail format thrives on the interplay of open spaces and private retreats — an enclosed lounge creates room for confidential conversations. At its heart lies the Porsche Light Garage: 60,000 LEDs generate a choreography of light, movement and sound. A place with its own identity, a wow factor, and the elegance of a grand hotel.