Kentucky Town Bangkok Pop-up Store

Kentucky Town Bangkok, a never-before-seen pop-up store in Thailand, celebrates KFC Thailand's 40th anniversary. Inspired by the KFC bucket, the design incorporates KFC's identity, featuring curved lines and shapes that create a landmark at the event's centre. This connects various spaces and invites participation in Kentucky Town activities. The pop-up store offers a new brand experience, enhancing KFC Thailand's image by blending a food festival with immersive activities that combine food, lifestyle, fashion, and creativity.