PREMITRA HP6
Winner
Excellent Product Design
Automotive Parts and Accessories
Credits
Company / Customer
Designer
CHENG SHIN TIRE & RUBBER (CHINA) CO., LTD.
LO TSAI JEN
CHANG CHI JUNG
FANG XIAO YUN, DANG BAO WEI, WANG HE YUN
Details
As the latest upgrade in the Maxxis PREMITRA family, the HP6 embodies a “balanced performance” design philosophy, combining comfort with precise handling. Compatible with a wide range of vehicles—including sedans, SUVs, and EVs—it ensures quiet urban commutes and stable long-distance travel. The sidewall features geometric diamond motifs and recessed branding for a dynamic, refined look. Incorporating MAXXIS OPTIM-TECH pitch optimization, the HP6 reduces noise while maintaining stability, durability, and a smooth, quiet ride across diverse road conditions.
The Jury‘s Statement
A harmonious interplay of comfort and precise handling defines »Maxxis PREMITRA HP6«. The diamond-shaped motifs and recessed logos on the sidewall give the tire a particularly distinctive and charismatic aesthetic. The impressive tread optimization ensures quiet, stable driving on a wide variety of surfaces. This project demonstrates in an outstanding way how functional versatility and design quality merge at the highest level.
