Now and Then

Winner
Excellent Communications Design
Books and Calendars

Credits

Company / Customer

Details

Nemag, an international leader in the construction of grabs, celebrates its 100th anniversary with a book. The concept reflects the company’s position, which is significantly different from many years before. That is why the book distinguishes between the current company and what came before. For example, the Now section outlines the company of today and the Then section where Nemag comes from. By folding the entire cover, one can choose one book or the other: Now and Then. Together they are Nemag. The result is an interactive book that you'll want to turn over again and again to see a different cover on the front.