Immunkarte Covid-19

Special Mention
Excellent Communications Design
Brand Identity

Details

Introduced in early 2021, the »Immunkarte Covid-19« was issued by pharmacies all over Germany to enable people to show their Covid-19 immunity without their vaccination pass. While the physical card appealed to the elderly, the companion app was aimed at younger people. With its clear design and an iconic antibody symbol at its core, the identity can be bold and loud on the outside. Still, it is capable of creating calm and modest personal spaces for its users to make them feel at home.

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