KALLERT – Viele Gewerke. Eine Marke.

Winner
Excellent Communications Design
Brand Identity

Credits

Company / Customer

Details

KALLERT is far more than a painting company. With over 100 employees and multiple specialist trades, its greatest strength had rarely been perceived as a whole. “SPATIAL CONCEPTS THAT INSPIRE. TRADES THAT WORK TOGETHER.” captures the new positioning. A distinctive brand identity unites this expertise within one clear system – from corporate design to digital communication. The “KALLERT HERO HARES” take this principle further through storytelling: ten trades become ten AI-generated characters – clear, engaging and unmistakably KALLERT.

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