Wanja, Bringing Smiles to Students

»Wanja« is a Middle School/High School textbook brand that helps students build strong self-studying habits and confidence. Through the brand concept, "Make a Smile," »Wanja« brings both 'smiles of confidence and joy' to its students. The logo uses 'W' and 'J' to convey a smile in shape and feel. »Wanja«'s brand identity embodies learning rewards, performance, the series signature emblem, and the graphic smile motif. "Wanja Orange" was chosen as the main product colour to bring positive brand messages to visible life.