allyz | Allianz Partners
Winner
Excellent Communications Design
Corporate Identity
Details
allyz is the new digital travel insurance from Allianz Partners with a focus on younger generations and offers users flexible options to adapt to dynamic needs. In collaboration, dayy and DIO Studios developed the CI, branding and digital vision to align allyz with younger demographics. Following the target group positioning, the identity is energetic, with bold colours and a clear but dynamic visual language.
The Jury‘s Statement
The appearance of allyz convinces with a consistently user-centred design concept, which is perfectly embodied not only by the logo, but also by the modern and contemporary brand world, which meets the users at eye level in terms of form and content.
