Brauhaus zum Stiefel
Winner
Excellent Communications Design
Corporate Identity
Details
Tradition meets modernity: For the reopening of the largest and oldest tavern in Saarland, the »Stiefel«, I developed a modern branding that preserves the flair of the traditional travern with all its history and stories. The core elements are the corporate typeface from the »Eskapade« font family and the company colours, dark blue and copper, inspired by the new interior and the copper brewing kettle, typical of the »Stiefel«. In a variety of applications, they diffuse a pleasant, cosy atmosphere.
The Jury‘s Statement
The branding world for the historic brewery combines the flair of the traditional house in the form of many beautiful and original and original details with modern design to create a contemporary gastronomic experience that simply puts you in a good mood.
