Jubiläumsbranding Verband mit Event und Publikation

In 2025, the motto “Sugar Celebrates the Future” marked two anniversaries: 175 years of the Sugar Industry Association (VdZ) and 75 years of WVZ. The celebrations fostered dialogue, transparency and future perspectives. R211 created consistent branding – from key visual to event design. From the existing 175-year logo, a modular jubilee corporate design was developed. A magazine-style publication addresses topics such as sustainability, security of supply and innovation. The concept was completed with event branding that staged the anniversary celebration at the Museum for Communication Berlin.